Shell will no longer be able to claim that customers filling up at its petrol stations can compensate for their car’s CO2 emissions,ruled the Dutch Advertising Code Committee (RCC) today. The complaint was filed by university lecturer Clemens Kaupa (VU), Greenpeace the Netherlands and Advertising Fossil Free. Last year the RCC ruled that Shell’s concept […]
What role can the World Health Organization play in a global convention banning fossil advertising? In the webinar “Tobacco Law for the fossil fuel industry”, a policy expert from the UK, an activist from the Niger Delta, a lawyer from the UK and a doctor from Egypt explored the possibilities. The speakers agreed on the […]
The Dutch Advertising Code Committee (RCC) has ruled that the Dutch airliner KLM is misleading its customers by giving them the impression that they can fully neutralise their flight if they buy compensation. By using terms such as ‘CO2ZERO’ and ‘CO2-neutral’, the average consumer will wrongly think that, through reforestation projects, their flight has no […]
The Advertising Code Committee in The Netherlands considers it “unjustifiable” that Shell presents itself in advertisements as “driver – let alone one of the biggest drivers – of renewable energy”. The advertising watchdog announced this to the complainant this week. Last Thursday, Shell was already reprimanded twice for other misleading phrases in the same advertising […]
Shell advertisements with the claim “CO2 neutral” are misleading, the Dutch Advertising Code Committee (Reclame Code Commissie) ruled today in two cases against the oil giant. The Advertising Code Committee agrees with the students’ argument that Shell’s compensation measures will never even out the environmental damage of CO2. The damage of CO2 to the climate is certain, while the oil and gas multinational can never guarantee how much and how long forest conservation and planted trees retain CO2 from the air.
Canadian council member Daniel LeBlanc received threats and lost his daytime job after suggesting a sponsoring ban for the fossil fuel industry earlier this year. In the Canadian city of Regina – in the Provence of Saskatchewan, that is known for its tar sands – oil and gas companies and their allies made themselves heard […]
First step to keep all fossil fuel advertising out of Amsterdam’s streets As of today, advertisements for ‘fossil fuel products’, such as air travel and cars that run on fossil fuels, will no longer be seen in the subway stations in Amsterdam. Alderman Marieke van Doorninck (Sustainability) and Radjen van Wilsem, CEO of CS Digital […]
Advertising by the fossil fuel industry is inherently harmful and misleading. Just as tobacco advertising is. The industry is unable to stop the deception with self-regulation. Therefore, it is time for fossil fuel advertising to be treated in the same way as tobacco: with a total ban. This is what assistant professor Clemens Kaupa (Vrije […]
The Netherlands takes the lead in a ban on advertising and marketing by fossil fuel industry. Today members of the ChristenUnie (Christian Union) voted to include such a ban in their election manifesto. With this decision there are now five Dutch political parties that argue for a ban on climate-damaging advertising. This is unprecedented. In […]
Amsterdam is the first city in the world that wants to ban advertising from the fossil fuel industry and ads for air travel from the city. This is stated in a motion by, among others, GroenLinks, which was passed on December 18th. It is the first political step towards a nationwide ban on fossil advertising. […]
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